July 27, 2026 · Lubomír Nedbal
How Much Does a Website Cost in 2026
“How much does a website cost?” is a lot like “how much does a car cost?”. A used hatchback and a brand-new sedan both get you to work — at very different prices, for different needs. Websites are the same: the price follows what the site is supposed to do for your business. Here are the realistic ranges you'll encounter on the Czech market in 2026.
Price guide by website type
| Website type | Typical price | Best for |
|---|---|---|
| One-page site (landing page) | CZK 25,000–60,000 | Sole traders, a single service, quick start |
| Company website (5–10 pages) | CZK 60,000–150,000 | Small and mid-sized businesses |
| Custom website with a CMS | CZK 150,000–400,000 | Companies whose website drives their leads |
| E-shop | CZK 100,000–500,000+ | From template-based to fully custom |
These are ballpark figures — every quote depends on scope. What matters more than the number itself is understanding what makes it up.
What actually drives the price
- ›Content scope — number of pages, language versions, copy and photography (who supplies them?).
- ›Design — a customized template is cheaper than original design work.
- ›Features — a contact form is free; a price calculator, booking flow or client zone is not.
- ›CMS — do you need to edit content yourself, or will the site sit untouched for a year?
- ›SEO and performance — a site that should rank in search takes more work than an online business card.
- ›Integrations — accounting, CRM, booking calendar, payment gateway.
Template vs. custom build
WordPress with a template is fine when you need to be visible quickly and cheaply. You'll hit its limits the moment you want the site to fit your business — integrate with your systems, get faster, or add features the template never anticipated. A custom build (e.g. in Next.js) costs more upfront but is faster, more secure and grows with you. My rule of thumb: if the website is your main customer-acquisition channel, custom pays off. If it's a supplement, a template is enough.
Watch out for hidden costs
- ›Operations — hosting and domain (hundreds of CZK per month, more for bigger sites).
- ›Maintenance — especially on WordPress, where outdated plugins are a security risk.
- ›Copy and photos — professional copywriting and photography are often not included.
- ›Licences — premium plugins, fonts, stock photos.
How to request a quote that makes sense
The best brief isn't “I want a website, how much?” but a description of what you want to achieve: who your customers are, what a visitor should do on the site (call? order? fill in a form?) and what bothers you about your current site. With that brief, any decent supplier can give you a concrete price within days — and you can compare offers meaningfully.